Seasons & Episode
Imagine a world where marinara sauce isn't part of the American palate. That was true nearly sixty years ago, when food conglomerate Campbells kickstarts what will become an Italian American food staple.
A cab driver turned ice cream entrepreneur comes up with the idea to mix name brand candy into high quality ice cream to create new novel flavors. After opening an ice cream shop to share his mix-in creations, his concept skyrockets.
In the late 1800s, two pharmacists 1500 miles apart race to create healthy, non-alcoholic beverage options, kickstarting the entire soda industry with their breakout hits: Hires Root Beer and Dr. Pepper.
During the mid-20th century, two unlikely characters find themselves in competition to simplify the lives of homemakers across the country by creating a tasty but easy boxed cake-mix; America's sweetheart and the original foodie go head-to-head.
Will Kellogg is on top of the cereal industry after beating out post, but now, the king of cereal has met his match with a young flour mill executive; a decades long war for dominance ensues as Kellogg's and General Mills battle it out.
Lunchtime is one of the most enjoyable meals of every kid's day, but before the 1960s it was just another meal; then, three very different food visionaries take matters into their own hands.
Kentucky gas station owner, Harland Sanders, develops a new method for making fried chicken, drawing customers from far and wide.
The fascinating stories of the families behind the food that built America, those who used brains, muscle, blood, sweat and tears to get to America's heart through its stomach, those who invented new technologies and helped win wars.