I would like to know if anyone know how I can get a copy of the movie, "That's the way of the World". It's been about 30 years since I've seen this movie, and I would like to see it again. Earth Wind & Fire transcend the nation globally with their inspirational music and themes. It was unfortunate that this group didn't take off like their counterparts in the early 70's, but as previously stated, racial tension existed in the United States which prohibited equalized exposure for the African American musical groups. It is good to see that Earth Wind & Fire continuing their success. I would like to add this movie to my collection. Someone please help me if possible. Thank you for your attention. Milton Shaw

Harvey Keitel gives a typically top-rate performance in one of his first-ever lead roles as brash, ambitious, uncompromising young staff producer Coleman Buckmaster, a real talented hot shot with a discerning "golden ear" and the son of a famous jazz pianist to boot. Coleman's eager to cut some tracks with the smokin' R&B outfit the Group (none other than Earth, Wind & Fire in their awesomely funky prime), but his rigidly commercial greedhead label A-Chord Records run by uptight, mob-connected middle-of-the-road square Jerry (a properly unhip Ed Nelson) wants him to record a hit single for the hideously insipid Carpenters-like pop pap trio the Pages, an allegedly squeaky clean bunch which includes smarmy pedophile step-dad Franklin (a perfectly vile Bert Parks), bitchy, neurotic daughter Velour (a fine, flighty turn by perky, comely brunette Cynthia Bostwick), and hedonistic smack addict son Gary (former 50's juvenile sitcom staple Jimmy Boyd). The extremely naive and idealistic Coleman must learn pronto how the music business truly works and play the lowdown dirty game as best he can or else he'll lose both the Group and his credibility.Adopting an acrid, incisive, corrosively harsh and unsparingly biased script from syndicated columnist and rock journalist Robert Lipsyte, director Sig Shore (who's most famous for producing "Superfly") shows a decidedly cynical and unflattering depiction of the various bribes, pay-offs, broken promises, back-stabbings, duplicities and double-dealings which are an unpleasant, yet intrinsic part of the largely corrupt rock music business, with particularly thoughtful thematic asides concerning Art vs. Commerce, fighting to retain one's artistic integrity, and the then recent push to homogenize rock into bland, useless, creatively stagnant mainstream respectability. Moreover, this gritty, downbeat gem offers a rare fascinating, minutely detailed and wholly believable backstage glimpse at the recording process as recording booth console cowboy Coleman struggles gamely in his own words to "make chicken salad out of chicken s**t." Appearing in nifty bits are disc jockey and legendary "fifth Beatle" Murray the K as leering, lecherous DJ Big John Little (Velour bites his hand after Big John paws her thigh during a live on-air interview!), New York soul DJ and host of NBC's "Friday Night Videos" Frankie Crocker as his own jazzy'n'jivin' self, R&B singer-songwriter Doris Troy (she penned the lovely "Just One Look") as a church pianist, and tubby, bald-pated 70's blaxploitation favorite Charles MacGregor as a priest at a wedding. The rather poor sound and Allan Metzger's sloppy cinematography inadvertently add to the film's overall ragged, rough-around-the-edges documentary-style authenticity. Although technically a bit lacking, this movie overall still rates as one of the great, most bitterly pessimistic unsung behind-the-scenes rocksploitation gems from the 70's.

Okay...it's 2005 and when you finally get to look at this film, you will probably exclaim that it is dated. But here's the thing, the screenplay was bold, the exposure of the music industry at that time was as bold as well...and it took some time for this to get music that was created by African Americans to be promoted on the same level as white acts. In some cases it still is - but back in the 70's this film addressed some of the "background" many never knew. Now we've got "American Idol" - "Pop Idol" and other such things that allow us into the minds of the "record execs" and how they think they should market something that sells and not market talent.When I was a kid, I loved the Earth, Wind and Fire release of "That's the Way of the World" which contained some of their biggest hits: "Shining Star", "Reasons", "Yeanin', Learnin'" and the title. Little did I know this was a SOUNDTRACK of a MOVIE...until I moved to Los Angeles and got the wonderful "Z" Channel.The "Z" Channel showed this film as part of a "Harvey Keitel" retrospective. Gee, I had no idea Harvey Keitel DID so many movies -- and when I saw this one, I was surprised. This movie is not a cinematic masterpiece, but it does deserve more merit than it got. It's a nice little film. More than a "vanity piece" for Earth, Wind and Fire, Harvey Keitel does a great job as a torn record executive trying "to fight the system". There are a lot of lessons to be drawn from this, and a lot of "insider" trade that was exposed.If you can find this uncut...it's worth a look.

This is an often amusing insider look at the music business. Keitel plays a producer who is saddled with a G-rated group and is expected to make them popular with the public. There are lots of satirical in-jokes about the egos of recording stars, their managers and the people who run the studios. It has a lot of 70s nostalgia value and many of the philosophies spouted by the characters are still en vogue with the music biz today. All in all, a good job by all involved.