Seasons & Episode
Fairy godmother Louise Roe magically vanishes super shy Simone's nerves so she can tell date Dominique how she really feels about him.
Nicole lives in comfy jeans and sweaters, but would love to be edgier. Louise Roe livens up her look and gives her the confidence to tell friend Alex how she feels about her. Hometown: Ontario, Canada. Shooting Locations: Madrid, Spain/Poole, UK
Dancer Lanthe lost her confidence after a car accident and lived in baggy shapeless clothes. But Louise Roe puts her back on track and ready to tell her crush Alex how she feels. Hometown: London. Shooting Locations: Chamonix, France
Danielle is a tall Jane with a fear of standing out from the crowd. Luckily Louise Roe is at hand to help her find the confidence to ask crush Ben out and to wear heels. Hometown: USA. Shooting Locations: Berlin, Germany.
Baby Jane Ellen lives in her jeans and trainers to avoid attracting attention, but Louise Roe gets her to shine and tell her crush Nathanial how she feels… Hometown: Helmond, NL. Shooting Location: Kirkenes, Norway
With the help of British fashion expert Louise Roe, a woman will receive a head-to-toe style transformation, including new wardrobe and confidence-building exercises. Once the transformation is complete, the formerly Plain Jane will surprise her unsuspecting crush with the new look and reveal her true feelings to him.