Whether or not you agree with the things you see in "Cool It", you need to have an open mind to even consider watching it in the first place--and that is an inherent difficulty with the film. In other words, if you are dogmatic in your views, you wouldn't bother watching a movie that casts many assumptions into question about your assumptions. So, provided you actually watch it and have a reasonably open mind, you'll no doubt enjoy it and feel challenged by Bjørn Lomborg's film about the environment."Cool It" is a film that was inspired by Lomborg's book "The Skeptical Environmentalist". In this textbook, Lomborg uses statistics to explore the various claims some environmentalists have made about a variety of topics--in other words, he tries to determine if the claims stack up to a critical analysis. The most notable, and the one covered in "Cool It" most, is about global warming, though the book (which I strongly recommend) covers many other topics such as the oceans, population density and the quality of our air.As I mentioned above, most of "Cool It" concerns Lomborg's assertion that the way that we deal with global warming is ineffective and wasteful. Now, despite his detractors saying that Lomborg denies global warming, he does not. He just thinks that current policy makes folks think highly of themselves and costs a lot of money but does no good--and there are a lot better ways would could direct our money and energies. And, it's not just Lomborg in this film but many other experts that state that the policies are ineffective and need to be OPENLY debated. Fortunately, they do not stop here--Lomborg and the rest suggest much more effective ways to spend our money and efforts that will either make a greater impact on the problem OR will address more serious problems, such as the serious lack of health care in developing nations.Because the film does not completely deny global warming, some folks will no doubt hate it. And, because the film has the nerve to say that there really is not a consensus that global warming is a HUGE threat, folks on the other side will no doubt hate it. However, considering that the arguments "An Inconvenient Truth" are mostly alarmist and emotional*, it's really nice to see someone back up and take a look at this and many other issues scientifically--with data and not emotion to bolster it.Overall, this is a very well-reasoned film that well states SOME of Lomborg's ideas in "The Skeptical Environmentalist". And, even if you don't agree with all or even much of it, it does make you THINK for yourself--something few films really try to do. Exceptional.*Among the most offensive things I saw in "Cool It" were some of the alarmist videos that show children dying, presumably, if you don't act NOW! Considering that many of these same folks also own carbon offset companies or are supported by companies that would benefit from such policies, it seems pretty gross to use such scare tactics. Just my two cents worth...

Great documentary! It will make likely make you reconsider some of your established beliefs for the topic. Science based but still entertaining (as far as documentaries go). Those who believe that global warming is a myth will reconsider their paradigm and the believers that are praying for a local windmill farm might reconsider that stance. It also tells the story of how Lomborg was booted from the scientific community for political reasons and then returned to his position when an independent review/investigation found that his work is indeed fact based.Inspired me to get his first book "Skeptical Environmentalist". It is too bad that this topic is so divided and emotional as it will prevent many from viewing. I recommend watching no matter what your current paradigm.

I saw this on cable, twice now. The first time it was on in the background while I was working and I found that I couldn't work; it was just too interesting. The second time I sought it out, set a reminder to ensure I didn't miss it, and set aside undisturbed time so I could pay attention and LEARN.Unlike most modern documentaries, which contain barely disguised sarcasm (think Michael Moore) rather than factual discussion, or which lecture without informing (think Al Gore) this film is a combination of facts (with references) and lectures with a common sense approach rather than Al Gore's "I know more than you do" doctrinal catechism.Starting with his own background and disfavor in the mainstream climate change community, the film agrees that climate change is a problem to address, but then moves through several climate change "remedies" which have been proposed, looks at the cost, and then uses the same amount of money to address the climate change issue as well as hunger, education and disease. Turn off the lights for an hour? It's a great feel good remedy but it doesn't do a thing to help the planet, and lighting a candle is actually worse. Buy a hybrid? It has almost no impact.The gist of the global warming debate, we learn, is fear. And taking on Al Gore point by point we learn that our fear is misplaced. Hurricanes cause more severe damage nowadays, but there's more people living at the beach and more high rise buildings to be damaged too. Was New Orleans flooded because of a global warming induced Hurricane Katrina, or because a levee was poorly designed? Moving on to solutions, we learn about alternative energies, alternative strategies, and more, and finally the final cost for all these strategies is so low that other world issues like hunger and disease are easily paid for with the same investment that Al Gore would ram down our otherwise-frightened throats.Before you pay a "carbon tax," and buy a Prius, see this movie. And don't be afraid anymore.

This is a excellent documentary about what is really happening. Lomborg is NOT saying global warming is fake. He is simply saying we are using our money and time for solutions that DOES NOT WORK. Solar panels are expensive toys, wind turbines are not reliable. and etc... This movie tackles with something most of us avoid to talk, and it does it brilliantly. There are many different if not permanent solutions to the problem of Global warming, we just need to get to use them until a cheaper renewable energy is at hand. Must watch movie for many of us, and if you do watch it keep an open mind about the solutions he suggest. If you disagree and think it's fallacious please do a little research on your own.